From SaaS to OaaS: BearingPoint expands its business model and launches outcome-based marketplace
The new BearingPoint Store brings together AI agents, software products, and outcome-based services to help enterprises translate investments into measurable business results, on a trusted, GDPR-compliant foundation.
Management and technology consultancy BearingPoint introduces the BearingPoint Store, a new marketplace that enables enterprises to discover, combine, and scale software solutions with a clear focus on business outcomes rather than standalone software. With this launch, the firm expands its product model beyond traditional software toward AI agents and outcome-based services. The Store is a curated destination where enterprises can discover, compare, and adopt solutions designed to deliver measurable business impact.
The launch reflects a broader shift across BearingPoint’s client base. After years of concept creation, organizations are now moving AI out of pilot mode and into scaled, productive use. The focus is shifting from isolated tools to solutions that deliver clear, outcome-oriented value within existing technology environments.
From experimentation to scaled AI adoption
The BearingPoint Store consolidates the firm’s portfolio of IP-driven digital solutions into one guided experience. It offers a growing portfolio of more than 40 AI agents, software products, and outcome-based services (OaaS). Clients can explore solutions based on business challenges, industries, or partner ecosystems, including SAP, Salesforce, Microsoft, and AWS and identify the right combination of software, AI agents, and expertise for their specific needs. The Store spans solutions for every major industry, from financial services and insurance to manufacturing, utilities, healthcare, retail, and the public sector.
“We are seeing increasing demand from clients for outcome-oriented solutions that go beyond traditional software. By combining AI agents, software, and outcome-based services, the BearingPoint Store supports organizations in translating AI investments into measurable value,” comments Donald Wachs, Global Leader BearingPoint Products.
“We designed the Store to reflect how clients actually work today. They start with a business challenge, not a product. That is why we connect AI agents, software, and outcome-based services in one place, so solutions can be combined and scaled more easily,” says Frank Duscheck, Partner at BearingPoint.
Built on a trusted, GDPR-compliant foundation
The BearingPoint Store completes the firm’s 2026 enterprise AI stack, following the introduction of the GenAIQ agentic AI platform and BearingPoint’s Sovereign AI Infrastructure hosted in Graz, Austria.
All solutions offered through the Store will be designed and operated in line with European data protection and regulatory standards, including GDPR, and, where applicable, NIS2, DORA, and the EU AI Act. Clients will therefore benefit from a transparent hosting and governance model aligned with European data protection requirements. This is increasingly important for organizations operating in regulated industries and the public sector worldwide.
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