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  <lastmod>2026-10-30T10:54:59Z</lastmod>
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   <news:title>DV Research: 97% of Marketers Plan to Use AI, but Adoption Across Advertising Workflows Remains Uneven</news:title>
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   <news:title>Coveo Acquires Anglera to Make Product Data a Competitive Advantage in AI-Powered eCommerce</news:title>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:title>StackAdapt Welcomes Caroline Tsay to Board of Directors</news:title>
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    <news:language>en</news:language>
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    <news:language>en</news:language>
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   <news:publication_date>2026-10-30T09:28:41Z</news:publication_date>
   <news:genres>Blog</news:genres>
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  <lastmod>2026-10-30T09:24:24Z</lastmod>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:title>Komprise and Spectra Logic Partner to Help Enterprises Reduce Storage Costs Through Intelligent AI-Ready Data Tiering to Tape</news:title>
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  <lastmod>2026-10-30T09:20:23Z</lastmod>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-30T09:20:18Z</news:publication_date>
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    <news:language>en</news:language>
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   <news:publication_date>2026-10-30T09:13:17Z</news:publication_date>
   <news:genres>Blog</news:genres>
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  <lastmod>2026-10-30T09:08:34Z</lastmod>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:title>Tatari Launches Tatari Max, delivering an average 19% instant improvement to CTV campaigns</news:title>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-30T08:58:40Z</news:publication_date>
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  <loc>https://martech-pulse.com/news/cresta-opens-its-ai-agent-platform-with-end-to-end-self-service-for-developers/</loc>
  <lastmod>2026-10-30T08:55:53Z</lastmod>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-30T08:55:48Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 <url>
  <loc>https://martech-pulse.com/news/articul8-launches-bivia-to-bring-domain-specific-decision-intelligence-to-enterprise-ai-agents/</loc>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-30T08:52:10Z</news:publication_date>
   <news:genres>Blog</news:genres>
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  <loc>https://martech-pulse.com/news/aprimo-recognized-as-a-leader-for-a-third-consecutive-year-in-the-2026-gartner-magic-quadrant-for-digital-asset-management/</loc>
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    <news:name>Martech Pulse</news:name>
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   <news:publication_date>2026-10-30T08:49:15Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 <url>
  <loc>https://martech-pulse.com/news/cloudinary-named-a-leader-in-the-2026-gartner-magic-quadrant-for-digital-asset-management-platforms/</loc>
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  <news:news>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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  <lastmod>2026-10-29T13:21:01Z</lastmod>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:title>BotAris, Founder &amp;#038; CEO, Jonathan Edwards’s Exclusive Interview with MarTech Pulse on Authority Governance</news:title>
   <news:publication_date>2026-10-29T13:00:00Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 <url>
  <loc>https://martech-pulse.com/news/jedify-launches-data-agents-autonomous-analysts-built-on-its-context-graph/</loc>
  <lastmod>2026-10-29T13:55:43Z</lastmod>
  <news:news>
   <news:publication>
    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:title>Jedify Launches Data Agents, Autonomous Analysts Built on Its Context Graph</news:title>
   <news:publication_date>2026-10-29T09:51:54Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 <url>
  <loc>https://martech-pulse.com/news/guideline-expands-ad-intelligence-with-digital-pricing-data-shedding-light-on-some-of-the-industrys-most-complex-media-channels/</loc>
  <lastmod>2026-10-29T13:54:57Z</lastmod>
  <news:news>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-29T09:42:04Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 <url>
  <loc>https://martech-pulse.com/news/wurls-latest-ctv-trends-report-reveals-significant-gaps-in-streaming-tv-content-transparency/</loc>
  <lastmod>2026-10-29T13:54:08Z</lastmod>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-29T09:39:18Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 <url>
  <loc>https://martech-pulse.com/news/sprinklr-research-92-of-organizations-claim-ai-delivered-improved-customer-experience-only-27-can-prove-it/</loc>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-29T09:36:40Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 <url>
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    <news:language>en</news:language>
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   <news:publication_date>2026-10-29T09:33:51Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 <url>
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  <lastmod>2026-10-29T13:51:54Z</lastmod>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-29T09:31:16Z</news:publication_date>
   <news:genres>Blog</news:genres>
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    <news:language>en</news:language>
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   <news:publication_date>2026-10-29T09:22:50Z</news:publication_date>
   <news:genres>Blog</news:genres>
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 </url>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:publication_date>2026-10-29T09:17:16Z</news:publication_date>
   <news:genres>Blog</news:genres>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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 <url>
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    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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 <url>
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    <news:name>Martech Pulse</news:name>
    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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 <url>
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    <news:language>en</news:language>
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   <news:genres>Blog</news:genres>
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   <news:genres>Blog</news:genres>
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 </url>
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   <news:genres>Blog</news:genres>
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   <news:genres>Blog</news:genres>
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   <news:genres>Blog</news:genres>
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   <news:genres>Blog</news:genres>
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   <news:genres>Blog</news:genres>
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   <news:genres>Blog</news:genres>
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